Projects
ZOOm in on me
People come to the zoo in spring and summer, but autumn scares them away. Thanks to our advertising creations promoting the Warsaw Zoo, we were able to attract animal lovers off-season, and ticket sales in the autumn-winter season increased by 12%!
We were responsible for the full creation and implementation of projects for an advertising campaign inviting people to visit the Warsaw Zoo off-season. We were to show that the zoo is great entertainment all year round. We bet on humour!
We aimed the communication at young parents with children. We created a rollout for static and animated formats and... caught the eye of all of Warsaw!
Our creations were very popular and sparked lively discussions about animals. The Zoo sold 12% more tickets in the autumn and winter season.
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Contact Anna:
+48 666 015 192, anna.rabczuk@allegro.com.pl
member of:
Allegro Sp. z .o. o. sp. k. with its registered office in Warsaw, ul. J. Słowackiego 19a, entered into the register of entrepreneurs kept by the District Court for the capital city of Warsaw, 12th Business Department of the National Court Register, under KRS number 0000418906, NIP (Tax Identification Number) 113-283-19-51, share capital: PLN 50.000.
The business obtained a financial subsidy under the government programs Tarcza Finansowa 1.0 and 2.0 [Financial Shield 1.0 and 2.0] of the Polish Development Fund for Micro, Small and Medium Businesses, provided by PFR SA.