Allegro Brand Experience Agency. Doświadczasz najlepszego!

Projekty

Launch marki
na rynek FMCG

CLIENT:: Owolovo
SERVICES:: kreacja, naming, branding, grafika

We created a whole new brand on an international scale for the FMCG market. Owolovo is currently at the top of the fruit mousses category, made from Polish fruits and vegetables.

We brought to life Owolovo – a brand that combines the love for fruits. We took care of naming, branding, brand identity, and packaging for a dozen of products. Special lines were also made, for example for active people, and premium lines like ekodobro.

The client challenged us with creating a whole new brand for the fruit mousses, made from polish fruits and vegetables. The important thing was to create a universal name, which would work in the polish and international markets.

Beautifully packed, fruit mousses appeared on shop shelves, standing out from other brands. Our projects perfectly reflected the simplicity of the product’s composition as well as their richness of taste.

We also implicated a brand’s marketing communication, including social media.

Why Owolovo is our big success? Clients willingly buy mousses, and the range of products is still growing.

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